1.
21st Century Identity Crisis: Naming Strategies for the New ...
21st Century Identity Crisis: Naming Strategies for the New Marketspace. Who ever imagined that naming a company would become a game of ...
2.
Exorcise Your Memory: Ghosts of Xmas Past? Cool. Ads of Xmas Past ...
You know the commercial with the guy stealing a Heineken from the 6-pack ... Zero” commercial — but that’s not saying much, since the Toyota ad is ... and the only thing more annoying than hearing the Oklahoma fight song ...
3.
Don’t Believe Everything You Hear: Why Listening to Your Customers ...
Don’t Believe Everything You Hear: Why Listening to Your Customers can be Hazardous to Your Health. Last week I hit the Digital Media Summit ...
4.
Cows and Dogs in a Bear Market: Applying the BCG Matrix to ...
i would like to know the business portfolio of the coca cola company using bcg matrix. Comment by fozia | 12 December 2008 ...
5.
Listening at Maximum Volume: NIN’s Trent Reznor Connects « Cool ...
Listening at Maximum Volume: NIN’s Trent Reznor Connects ... you use my first name in the salutation doesn’t make me think it’s personal. ...
6.
Bankruptcy is the Fashion? Mervyns Fails to Declare its Style ...
And that explains why Mervyns recently declared bankruptcy. ... by the live topless male models standing at the entry of some Abercrombie stores). ...
7.
Bankruptcy is the Fashion? Mervyns Fails to Declare its Style ...
And that explains why Mervyns recently declared bankruptcy. ... performance in “The Big Lebowski,” but not sure “Speed Racer” was such a great career move… ...
8.
Bankruptcy is the Fashion? Mervyns Fails to Declare its Style ...
And don’t even think of trying to appeal to the wealthy: Mervyns could spend years and tens of millions of dollars on advertising and never be mentioned in ...
9.
No Interest? No Interest! Discover Card Puts the Junk in Junk Mail ...
No Interest! Discover Card Puts the Junk in Junk Mail ... So, when exactly will Discover tell you which offer you get — the 0% or the 3.9%? ...
10.
Extreme Marketing in Effect: Skullcandy Rocks CES « Cool Rules Pronto
Skullcandy is a bunch of designers and marketing guys partying in an office in Park City ... Skullcandy scored attention in the center ring. ...