1.
Marketing Practice: Fair and Handsome : Be Fair , Be Handsome Jul 29, 2007 ... Fair and Handsome is a brand that created the Men's fairness cream segment in India. Launched in 2005, the brand became the creater and the ...
2.
Marketing Practice: Lux : Celebrating Beauty Jan 17, 2007 ... Paul Newman also has endorsed Lux soap which shows that Lux ... is the Lux with Orchid which looked cool in terms of packaging and looks. ...
3.
Marketing Practice: Quaker Oats : Tough Task Ahead Sep 6, 2006 ... Quaker is a brand that has a heritage of over 125 years and is world leader in the Oat meal segment. The Indian breakfast market assumes ...
4.
Marketing Practice: Brand Update : Tata Safari Dicor Safari has got better and more powerful. Last month Tata Motors launched a new variant Tata Safari Dicor 2.2 with a price starting from Rs ...
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Marketing Practice: Hamam : Trusted Family Soap Feb 10, 2007 ... Hamam is a natural soap .Although many reports put this brand as a herbal soap, Hamam is more of a natural soap than herbal. ...
6.
Marketing Practice: Idhayam oil : Banking on Health Apr 7, 2007 ... Although in my house, traditionally we use coconut oil, Idhayam is a familiar brand because of the intense promotion by the company. ...
7.
Marketing Practice: Dinesh Suitings : Take the World in Your Stride Oct 9, 2007 ... The brand had the famous tagline " Take the World in Your Stride.... Dinesh " . The brand was positioned as a premium stylish brand. ...
8.
Marketing Practice: Sony Vaio : All Eyes on You Sep 6, 2007 ... Sony Vaio is making lot of noises in the media with its latest ... Sony has a market share of around 5.4 % of the Indian Laptop market which ...
9.
Marketing Practice: i-pill : Get Back To Life Aug 17, 2007 ... i-pill is a smart move by Cipla because the brand aims to piggyback the government initiative to promote this category. ...
10.
Marketing Practice: i-pill : Get Back To Life Aug 17, 2007 ... i-pill is an offbeat brand that has just being launched in Indian market. i-pill is an emergency contraceptive pill which prevents unplanned ...
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